HEMEL WATCHES

Hemel Watches (Hemel, LLC) is a New York City based American watch microbrand run by Marvin Menke, who founded the company in 2012. We particularly like this microbrand watch creator since Marvin has given lot back to the microbrand community, and has assisted other small watch microbrands through a self-help group for watch microbrands on Facebook.

Marvin grew up bilingual in both Dutch and English, and “Hemel” is the Dutch word for “sky”. We think this is appropriate since Hemel’s focus is primarily on vintage-style military timepieces that appeal to pilots and aviators. Over the last couple of years, Hemel have deepened their tie-in with the US military, including a partnership and licensing with the United States Air Force.

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